Dudediligence.

Better Home & Finance Holding Company

BETRNASDAQ · Loan Brokers
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Last 12 months

Sales planned on beside the trades reported on , and whether each names a .

Planned ·

$4,587,146

17 notices · 117,645 sh

Nov 2025 to Oct 2026

Reported ·

$3,159,704

38 sales · 37 buys · $10.7M bought

Oct 2025 to Jun 2026

The two figures cover different periods.

All 38 reported sales carry the 10b5-1 box.

PLANNED · FORM 144Nov 2025 to Oct 2026REPORTED · FORM 4Oct 2025 to Jun 2026N2025DJ2026FMAMJJASO2026-09-17: Paula Tuffin, Form 1442026-09-17: Chad Smith, Form 1442026-08-19: Chad Smith, Form 1442026-05-08: CHAD M SMITH, Form 1442026-03-17: CHAD M SMITH, Form 1442026-03-16: CHAD M SMITH, Form 1442026-02-17: CHAD M SMITH, Form 1442026-02-10: CHAD M SMITH, Form 1442026-02-03: CHAD M SMITH, Form 1442026-01-15: CHAD M SMITH, Form 1442026-01-06: CHAD M SMITH, Form 1442025-12-15: CHAD M SMITH, Form 1442025-12-12: CHAD M SMITH, Form 1442025-12-11: Paula A. Tuffin, Form 1442025-11-26: Kevin Ryan, Form 1442025-11-24: Kevin Ryan, Form 1442025-11-17: Kevin Ryan, Form 1442025-10-06: Nicholas J. Calamari, sold2025-12-11: Tuffin Paula, sold2025-12-12: Smith Chad M., sold2025-12-30: MENON BHASKAR, bought2026-01-06: Smith Chad M., sold2026-01-12: Tuffin Paula, sold2026-01-15: Smith Chad M., sold2026-02-03: Smith Chad M., sold2026-02-10: Smith Chad M., sold2026-02-12: Tuffin Paula, sold2026-02-17: Smith Chad M., sold2026-03-09: Framework Labs, Inc., bought2026-03-13: Framework Labs, Inc., bought2026-03-16: Framework Labs, Inc., bought2026-03-16: Smith Chad M., sold2026-03-19: Framework Labs, Inc., bought2026-03-23: Garg Vishal, bought2026-03-23: Framework Labs, Inc., bought2026-03-25: Garg Vishal, bought2026-04-02: Talwar Harit, bought2026-04-08: Garg Vishal, bought2026-04-08: Talwar Harit, bought2026-04-08: MENON BHASKAR, bought2026-04-08: Orn Jonsson Sigurgeir, bought2026-04-08: Advani Loveen, bought2026-04-09: Talwar Harit, bought2026-04-10: Framework Labs, Inc., bought2026-05-07: Garg Vishal, bought2026-05-08: Talwar Harit, bought2026-05-08: Smith Chad M., sold2026-05-11: Advani Loveen, bought2026-05-18: Garg Vishal, bought2026-05-20: Garg Vishal, bought2026-05-21: Garg Vishal, bought2026-05-22: Talwar Harit, bought2026-06-11: FRATER HUGH R, bought
under a no plan named▼ sale▲ buysize is dollars

Form 144 notices, newest first

2026-09-17Paula Tuffin, General Counsel and CCO$38,412
3,108 shno plan dateForm 4s on file end Jun 23144 ↗
2026-09-17Chad Smith, Pres & COO, Better Mortgage$132,419
10,757 shno plan dateForm 4s on file end Jun 23144 ↗
2026-08-19Chad Smith, Pres & COO, Better Mortgage$42,337
3,307 shno plan dateForm 4s on file end Jun 23144 ↗
2026-05-08CHAD M SMITH, Pres & COO, Better Mortgage$74,054
2,455 shplan 2025-09-10144 ↗
Form 4, 2026-05-08: sold 2,455 at $30.16 Form 4 ↗
2026-03-17CHAD M SMITH, Pres & COO, Better Mortgage$67,690
2,374 shplan 2025-09-10no Form 4 on file144 ↗
2026-03-16CHAD M SMITH, Pres & COO, Better Mortgage$76,503
2,567 shplan 2025-09-10144 ↗
Form 4, 2026-03-17: sold 4,941 at $29.18 Form 4 ↗
2026-02-17CHAD M SMITH, Pres & COO, Better Mortgage$180,448
6,000 shplan 2025-09-10144 ↗
Form 4, 2026-02-18: sold 6,000 at $30.07 Form 4 ↗
2026-02-10CHAD M SMITH, Pres & COO, Better Mortgage$57,527
2,056 shplan 2025-09-10144 ↗
Form 4, 2026-02-10: sold 2,056 at $27.98 Form 4 ↗
2026-02-03CHAD M SMITH, Pres & COO, Better Mortgage$83,805
3,097 shplan 2025-09-10144 ↗
Form 4, 2026-02-03: sold 3,097 at $27.06 Form 4 ↗
2026-01-15CHAD M SMITH, Pres & COO, Better Mortgage$220,221
6,000 shplan 2025-09-10144 ↗
Form 4, 2026-01-20: sold 6,000 at $36.70 Form 4 ↗
2026-01-06CHAD M SMITH, Pres & COO, Better Mortgage$99,917
2,843 shplan 2025-09-10144 ↗
Form 4, 2026-01-08: sold 2,843 at $35.15 Form 4 ↗
2025-12-15CHAD M SMITH, Pres & COO, Better Mortgage$242,878
6,000 shplan 2025-09-10no Form 4 on file144 ↗
2025-12-12CHAD M SMITH, Pres & COO, Better Mortgage$113,359
2,378 shplan 2025-09-10144 ↗
Form 4, 2025-12-15: sold 8,378 at $42.52 Form 4 ↗
2025-12-11Paula A. Tuffin, General Counsel and CCO$1,215,120
24,000 shplan 2025-09-11144 ↗
Form 4, 2025-12-15: sold 8,000 at $46.56 Form 4 ↗
2025-11-26Kevin Ryan, Chief Financial Officer$365,108
7,948 shno plan dateno Form 4 on file144 ↗
2025-11-24Kevin Ryan, Chief Financial Officer$890,341
20,000 shno plan dateno Form 4 on file144 ↗
2025-11-17Kevin Ryan, Chief Financial Officer$687,007
12,755 shno plan dateno Form 4 on file144 ↗