Dudediligence.

Viant Technology Inc

DSPNASDAQ · Services-Computer Programming, Data Processing, Etc.
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Last 12 months

Sales planned on beside the trades reported on , and whether each names a .

Planned ·

$8,622,599

14 notices · 727,182 sh

Oct 2025 to Oct 2026

Reported ·

$7,402,578

84 sales · 0 buys

Oct 2025 to Jun 2026

The two figures cover different periods.

78 of 84 reported sales carry the 10b5-1 box.

PLANNED · FORM 144Oct 2025 to Oct 2026REPORTED · FORM 4Oct 2025 to Jun 2026N2025DJ2026FMAMJJASO2026-09-16: Lawrence Madden, Form 1442026-07-06: Lawrence Madden, Form 1442026-06-16: Capital V LLC, Form 1442026-06-12: Timothy Vanderhook, Form 1442026-06-12: Christopher Vanderhook, Form 1442026-06-12: Lawrence Madden, Form 1442026-06-09: MAX O VALDES, Form 1442026-04-01: Lawrence Madden, Form 1442026-03-17: Capital V LLC, Form 1442026-01-22: Lawrence Madden, Form 1442025-12-17: Capital V LLC, Form 1442025-12-16: Lawrence Madden, Form 1442025-12-16: Christopher Vanderhook, Form 1442025-12-16: Timothy Vanderhook, Form 1442025-12-17: MADDEN LARRY, sold2025-12-17: Vanderhook Timothy, sold2025-12-17: Vanderhook Christopher, sold2025-12-17: Capital V LLC, sold2025-12-19: Vanderhook Timothy, sold2025-12-19: Vanderhook Christopher, sold2025-12-19: Capital V LLC, sold2026-01-20: Vanderhook Timothy, sold2026-01-20: Vanderhook Christopher, sold2026-01-20: Capital V LLC, sold2026-01-22: MADDEN LARRY, sold2026-02-17: Vanderhook Timothy, sold2026-02-17: Vanderhook Christopher, sold2026-02-17: Capital V LLC, sold2026-03-13: MADDEN LARRY, sold2026-03-17: Vanderhook Timothy, sold2026-03-17: Vanderhook Christopher, sold2026-03-17: Capital V LLC, sold2026-04-01: MADDEN LARRY, sold2026-04-06: MADDEN LARRY, sold2026-04-20: Vanderhook Timothy, sold2026-04-20: Vanderhook Christopher, sold2026-04-20: Capital V LLC, sold2026-04-21: MADDEN LARRY, sold2026-05-08: MADDEN LARRY, sold2026-05-19: Capital V LLC, sold2026-05-19: Vanderhook Timothy, sold2026-05-19: Vanderhook Christopher, sold2026-06-05: MADDEN LARRY, sold2026-06-08: VALDES MAX O, sold2026-06-15: Vanderhook Timothy, sold2026-06-15: Vanderhook Christopher, sold2026-06-15: MADDEN LARRY, sold2026-06-16: Vanderhook Timothy, sold2026-06-16: Vanderhook Christopher, sold2026-06-16: Capital V LLC, sold
under a no plan named▼ salesize is dollars

Form 144 notices, newest first

2026-09-16Lawrence Madden, Chief Financial Officer$903,826
73,066 shplan 2026-06-17Form 4s on file end Jun 23144 ↗
2026-07-06Lawrence Madden, Chief Financial Officer$776,820
60,784 shplan 2025-12-15Form 4s on file end Jun 23144 ↗
2026-06-16Capital V LLC, 10% Stockholder$852,750
75,000 shplan 2025-03-18144 ↗
Form 4, 2026-06-18: sold 37,500 at $11.10 Form 4 ↗
2026-06-12Timothy Vanderhook, CEO and Chairman$114,855
9,500 shplan 2025-03-18144 ↗
Form 4, 2026-06-15: sold 9,125 at $11.10 Form 4 ↗
2026-06-12Christopher Vanderhook, Chief Operating Officer$114,855
9,500 shplan 2025-03-18144 ↗
Form 4, 2026-06-15: sold 9,125 at $11.10 Form 4 ↗
2026-06-12Lawrence Madden, Chief Financial Officer$318,813
26,370 shplan 2025-12-15144 ↗
Form 4, 2026-06-15: sold 25,376 at $11.10 Form 4 ↗
2026-06-09MAX O VALDES, Director$40,527
3,386 shno plan date144 ↗
Form 4, 2026-06-10: sold 6,686 at $12.03 Form 4 ↗
2026-04-01Lawrence Madden, Chief Financial Officer$1,497,341
133,334 shplan 2025-12-15144 ↗
Form 4, 2026-04-03: sold 17,541 at $11.08 Form 4 ↗
2026-03-17Capital V LLC, 10% Stockholder$1,336,680
113,760 shplan 2025-03-18144 ↗
Form 4, 2026-03-19: sold 38,760 at $11.79 Form 4 ↗
2026-01-22Lawrence Madden, Chief Financial Officer$980,692
76,917 shplan 2025-06-02144 ↗
Form 4, 2026-01-26: sold 4,224 at $13.09 Form 4 ↗
2025-12-17Capital V LLC, 10% Stockholder$1,298,250
112,500 shplan 2025-03-18144 ↗
Form 4, 2025-12-18: sold 30,000 at $11.84 Form 4 ↗
2025-12-16Lawrence Madden, Chief Financial Officer$164,701
14,065 shplan 2025-12-15144 ↗
Form 4, 2025-12-18: sold 13,477 at $11.70 Form 4 ↗
2025-12-16Christopher Vanderhook, Chief Operating Officer$111,245
9,500 shplan 2025-03-18144 ↗
Form 4, 2025-12-18: sold 19,102 at $11.77 Form 4 ↗
2025-12-16Timothy Vanderhook, CEO and Chairman$111,245
9,500 shplan 2025-03-18144 ↗
Form 4, 2025-12-18: sold 19,102 at $11.77 Form 4 ↗